Developing
digital products
Developing digital products and services with added value
Digital products and services are the key to optimizing existing business processes and tapping into new target groups and business models. We achieve this by guaranteeing outstanding user experiences.
Successful digital products and services fulfill the needs of their users and achieve business goals in equal measure. Creating this match between market potential and business is one of the topics we are passionate about at dmcgroup.
From the development of a product vision and digital strategy, through testing and validation, to the actual implementation in design and technology, dmcgroup offers all services to develop customized digital solutions.
Three steps on the way to a digital product:
1. product vision and analysis
- Inception workshops for project kickoff
- User research & market analysis
- Draft value proposition & hypotheses
- Development of product vision and digital strategy
2. prototyping and validation
- Business analysis and conception
- User Story Mapping
- Rapid Prototyping
- Value Proposition Validation
- Usability Testing
3. Design, Development, Launch & Maintenance
- User Experience and Interaction Design
- User Interface Design
- Design System Maintenance
- Fullstack web development frontend & backend
- Continuous development & quality assurance
Meet the beast!
Let’s talk about digital solutions for your customers and your company. dmcgroup is an agency for user experience and digitalization for Austria’s leading companies.
Our Projects
In the following section, we would like to present four examples of how we have successfully implemented innovative technologies for digital product development in partnership with our customers over the past few years.
Erste Bank and Sparkassen
User interface for ATMs of Erste Bank and Sparkassen
We developed the touch user interface for self-service machines from scratch for the country’s largest banking group. The product was repositioned in a user-centric process and optimized and rolled out function by function using the latest technology. The agency dmcgroup was responsible for user research, conception, interaction and user interface design as well as front-end implementation. The result achieved outstanding results in market research and was recently updated by dmcgroup in the bank’s new corporate design.
FASresearch
Digitaler Situation Room: Situation R
For our client FAS Research, we have been developing the central, digital tool SituationR software for the implementation of collaborative workshops for decision-making for several years. In close cooperation with the client, the product vision and central design principles resulted in a successful digital product that is used by FAS Research both for workshops with a physical presence and for remote formats. The agile, user-centered way of working is crucial to the success of the software, as is the trusting collaboration and regular exchange with the customer’s product team.
ÖBB
Smartphone app for train attendants
The latest Nightjet and Railjet train sets from ÖBB are equipped with the latest sensor and control technology and can therefore be fully digitally configured and maintained in the interior. Together with a team from ÖBB Personenverkehr AG and ÖBB Business Competence Center, we at dmcgroup conceived and designed a web application for train attendants’ smartphones. This application enables the control and monitoring of all functions in the train that previously had to be carried out manually in each carriage. The application was developed in an agile project setup with the ongoing involvement of train attendants.
Erste Digital
Portal for the maintenance of self-service devices
Erste Bank and the savings banks operate a large number of self-service machines for their customers throughout Austria. To manage and monitor these devices, we at dmcgroup developed a new web application in close cooperation with Erste Digital.
The focus is on the conception of a flexible design system. This should ensure the display of self-service devices or log entries, based on broad search queries, right down to individual device level and offer the best possible overview and usability at all times.
Our experts
With decades of expertise behind them and plenty of creativity in their blood, our experts are at your side. This also applies to our customers Allianz, ÖBB and Erste Bank & Sparkassen.
Are you looking for a partner for the digital transformation of your company? Work with our agency to shape a future in which innovation and efficiency merge.
Let´s
talk
Tamara Himler, Client Service Director
M +43 676 93 83 137
tamara.himler@dmcgroup.eu